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February 10th, 2025
Think you know what a car reveal looks like? Think again.
Today the Volvo EX30 Cross Country was unveiled; not only this, but a whole new expereince to go with it. The EX30 Cross Country is designed for people who want big experiences form their small, fully electric SUV.
Volvo believe that 'Cross Country' should be an experience, not just a car. Alongside the EX30 Cross Country, they're also launching a new experience package for customers who buy the car, with access to accessories, gear and information aimed at giving you the full potential to explore the great outdoors.
“We launched our first Cross Country car more than 25 years ago, and this concept of durable and all-weather cars is core to the Volvo brand,”
Said Jim Rowan, Volvo Cars’ CEO.
“In Sweden we face harsh winters, but we also like to make the most of them by getting out and exploring our amazing nature, even when it’s minus 20 Celsius outside. That’s why we want to deliver a fully rounded experience, not simply a car, to our EX30 Cross Country customers.”
From city to trail
As a small SUV, the EX30 Cross Country is perfect for the city. It is fully electric, with a range of up to 427km and zero tailpipe emissions, and can be charged from 10-80 per cent in as little as 26 minutes. But it also has several extra features that enable a seamless switch from one natural EX30 habitat to another.
For example, they've raised the car higher off the ground compared with the standard EX30, to help you navigate rough terrain more easily. It also has special, bigger wheels, with the option of an 18-inch all-terrain accessory tyre to make those regular countryside outings even easier.
Naturally, the EX30 Cross Country also comes with all-wheel drive, making it more than capable of handling the tough and slippery conditions that are part and parcel of life outside the city.
“We know that more and more people are seeking ways to get closer to nature,”
Says Jim Rowan.
“This is why with our new Cross Country Experience, we aim to create an entire ecosystem around those models, supporting our customers as they embrace adventure.”
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